New Landscaping

New Landscaping
Beautiful new landscaping

Friday, February 25, 2011

Development Activities

I mentioned in a previous post that I would shed some light in more detail about what the Development Committee is overseeing and doing.

First of all, the MAP Committee, which is an offshoot of the Committee, headed by Lauren Miller and Jennifer Schneider has been doing some incredible work in building the community feeling within the Maranatha Family. That group has been generating ideas and following through on them with wonderful results.

With the Committee's focus on attracting and retaining students there are a whole host of activities that are in our regular plan that strive to deliver on this focus.
Marketing
- Billboard signs
- Visitor Days
- Print adds (Shawnee Dispatch, Shawnee Chamber magazine, KC Parent, etc)
- Banner in Lenexa Baptist's gym
- Information Stand at Upwards
- Redesigning the web site
- Radio spots on Bott, KLJC, K-LOVE
- Replacing inquiry packets with a credit card size flash drive with all the info
Fund Raising
- MJM program - merchants sending a percentage of credit card processing revenue to MA
- Raising funds for bleachers in the gym - Bleacher Buddy program
- Scrip card sales
- Donor appreciation gift books mailed
Public relations-
- Corporate Partner recognition reception
- Hosted Shawnee Chamber Coffee
- Heritage Council initiation - meeting with former board members and school administrators to share, get counsel and ask for their continued partnership in prayer and support
Near term focus-
- Evaluate our current efforts and then develop a new strategy to attract and retain students. In addition develop a plan for nurturing a donor base to help us fund our growth plans.

Hope this post helps provide a more holistic view of the activities of the school and encourages you to leverage these efforts to help us draw other Christian families to Maranatha.

No comments:

Post a Comment